People make a judgement on your website in approximately 50 milliseconds. Therefore, having a website that looks unprofessional or incomplete can actually be as bad as having no website at all. A company’s website is it’s brand and identity. Therefore, when a customer visits a website and sees a website that is cosmetically flawed, they almost always believe that the company itself is flawed.
Website redesigns are necessary to help any company boost their sales. It doesn’t matter if you’re selling a good or a service, over 50% of customers say they will not recommend a company that has an unprofessional looking website. Not to mention that the return on investment of a website is almost always fast and very large.